Comments on: Can Researchers Read Your Mind? http://www.bustachange.com/can-researchers-read-your-mind/ Fanatic About Innovation Tue, 13 Dec 2011 15:38:42 -0800 http://wordpress.org/?v=2.8.2 hourly 1 By: Jerad Kaliher http://www.bustachange.com/can-researchers-read-your-mind/comment-page-1/#comment-484 Jerad Kaliher Thu, 13 Dec 2007 06:40:23 +0000 http://www.bustachange.com/can-researchers-read-your-mind/#comment-484 @Wayne Smallman, I agree whole-heartedly that this is a bit on the extreme side. The quality of focus groups and selection of those participants is important but the way the experiment is conducted is equally important. This may offer a way for researchers to compile further data. But I have my doubts about it being used independently until the data comes in. @Wayne Smallman, I agree whole-heartedly that this is a bit on the extreme side. The quality of focus groups and selection of those participants is important but the way the experiment is conducted is equally important.

This may offer a way for researchers to compile further data. But I have my doubts about it being used independently until the data comes in.

]]> By: Wayne Smallman http://www.bustachange.com/can-researchers-read-your-mind/comment-page-1/#comment-482 Wayne Smallman Tue, 11 Dec 2007 22:26:58 +0000 http://www.bustachange.com/can-researchers-read-your-mind/#comment-482 As extreme marketing tactics go, this is out there with the best of 'em. While this kind of research will offer an insight into the thinking of the study group, it's the "quality" of the study group which will ultimately decide the quality of the data they gather... As extreme marketing tactics go, this is out there with the best of ‘em.

While this kind of research will offer an insight into the thinking of the study group, it’s the “quality” of the study group which will ultimately decide the quality of the data they gather…

]]> By: Jerad Kaliher http://www.bustachange.com/can-researchers-read-your-mind/comment-page-1/#comment-480 Jerad Kaliher Tue, 11 Dec 2007 18:17:10 +0000 http://www.bustachange.com/can-researchers-read-your-mind/#comment-480 @nicusor, as of now the headset is being used in paid and voluntary trials. But I wouldn't put it past researchers to try to develop it into a hat to make the participants less aware that they are being monitored. And yes, I agree with you. People do tend to respond very differently when they know they are being watched. The same goes for self-reporting research as well though, so nothing is really all that different there. The difference is whether or not being able to monitor their physiological responses will gain further insight. @nicusor, as of now the headset is being used in paid and voluntary trials. But I wouldn’t put it past researchers to try to develop it into a hat to make the participants less aware that they are being monitored.

And yes, I agree with you. People do tend to respond very differently when they know they are being watched. The same goes for self-reporting research as well though, so nothing is really all that different there. The difference is whether or not being able to monitor their physiological responses will gain further insight.

]]> By: nicusor http://www.bustachange.com/can-researchers-read-your-mind/comment-page-1/#comment-478 nicusor Tue, 11 Dec 2007 08:44:51 +0000 http://www.bustachange.com/can-researchers-read-your-mind/#comment-478 Ok, so maybe they have the technology... but how they intend to use it? I mean, they will chase people with that SF headset to gather info?!? :) I know they already gathered data, but people tend to response differently in real life rather than when they know they are used for researching... Just my opinion... Nick Ok, so maybe they have the technology… but how they intend to use it?

I mean, they will chase people with that SF headset to gather info?!? :)

I know they already gathered data, but people tend to response differently in real life rather than when they know they are used for researching…

Just my opinion…

Nick

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